Our DATA comes from a 25 minute questionnaire measuring hard-wired personality traits and cognitive learning speed. It is a blueprint of how an individual thinks, learns, and behaves. The DATA describes how an individual's specific capabilities show up in a job, relationship, team setting, or leadership role. The DATA blueprint allows us to be agile in our development of new products. This is a key advantage when creating sustainable data solutions that can be used in multiple industries. For individuals, learning about one's DATA blueprint is a positive experience. The result is awareness that creates growth, confidence, and strengthens communication between people.
After 10+ years of working with companies and individuals, the value of DATA comes from the ability to take action from the information. The 25 minutes of time to take the questionnaire is merely the tip of the iceberg. The applications of DATA in a person's everyday life and in a city's economic ecosystem can make a drastic positive impact on our world today. DATA creates a common language between employers and job seekers; students and teachers; and individuals and their potential.